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Trade opportunities through e-commerce channels have boomed in recent years but many firms are still unsure about how to take advantage of them. To help firms sharpen their market research and digital marketing skills, UNESCWA and the International Trade Centre would like to extend a cordial invitation for the upcoming webinar Identifying and Harnessing Opportunities for E-commerce on March 16th at 4-5:15 pm (CET). This 75-minute, interactive webinar will give provide a hands-on introduction to market research using the Global Trade Helpdesk, a free, integrated platform providing a strategic overview of trade and market information to compare opportunities across 220 markets. It will also introduce digital marketing techniques and how to leverage new digital trade opportunities through the ecomConnect.org resources and community.

Register for the session here: http://bit.ly/3KKXtb2

 

ازدهرت فرص التجارة عبر قنوات التجارة الإلكترونية في السنوات الأخيرة، لكن لا تزال العديد من الشركات غير متأكدة من كيفية الاستفادة من هذه الفرص. لمساعدة الشركات على تطوير أبحاث السوق الخاصة بهم ومهارات التسويق الرقمي، تود لجنة الأمم المتحدة الاقتصادية والاجتماعية لغربي آسيا (الإسكوا) ومركز التجارة الدولية توجيه دعوة للندوة الإلكترونية القادمة بخصوص تحديد واستغلال فرص التجارة الإلكترونية والتي ستقام الخميس 16 مارس/آذار الساعة 4-5:15 مساء (بتوقيت وسط أوروبا). ستوفر هذه الندوة التفاعلية عبر الإنترنت، والتي ستستغرق 75 دقيقة، مقدمة عملية لأبحاث السوق باستخدام مكتب دعم التجارة العالمية، وهي منصة مجانية ومتكاملة توفر نظرة عامة ecomConnect.org استراتيجية لمعلومات التجارة والسوق ومقارنة الفرص عبر 220 سوق. كذلك ستقدم الندوة تقنيات التسويق الرقمي وكيفية الاستفادة من فرص التجارة الرقمية الجديدة من خلال موارد ومجتمع

http://bit.ly/3KKXtb2:سجل حضورك للندوة هنا

The United Nations Economic and Social Commission for Western Asia (ESCWA) announced that it will hold an Entrepreneurship Summit under the title “The Arab Entrepreneurship Summit: Opportunities Across Borders” from October 30 to November 1, 2022, in the Jordanian capital, Amman.

The Summit aims to help Arab SMEs access regional and international markets, mobilize diverse financial resources, benefit from regional and international networks, and increase their ability to scale up. The Summit is a regional platform for national and international leaders from the public and private sectors to advocate inclusive policies and strategies required to support Arab SMEs.

The Summit brings together some 600 selected participants, including entrepreneurs, investors, business influencers, political leaders, economists, journalists, intergovernmental organizations, non-governmental organizations and donors for 20 main sessions and 10 side events.

Source: the official website of the United Nations Economic and Social Commission for Western Asia (ESCWA) on link.

The United Nations Economic and Social Commission for Western Asia (ESCWA) launched today the eCommerce Acceleration Programme (eCAP), with the support of the ICC-ESCWA Centre of Entrepreneurship (CoE) and the International Trade Centre, to empower Arab small and medium enterprises (SMEs) through their transition journey into online selling.

The eCAP programme will build the capacity of up to 100 SMEs from the Arab region to transition into online selling, either by developing their transactional eCommerce websites or by selling on existing online marketplaces. Participating SMEs will benefit from business and technical expertise, one-year support and critical setup fees to build/optimize the online platform or sell on existing marketplaces, one-on-one coaching, in addition to exposure and access to networking opportunities.

Eligible SMEs must be registered and operational in one of the Arab countries and should have a working product or service that can be sold online. Moreover, SMEs must have an online presence through social media or through an existing website not fully optimized, and should be willing to dedicate 1-2 team members for the project.

SMEs can sign up to the programme here by filling in the online application form, which is available in English, Arabic, and French. The deadline for submitting the online application form is 20 April 2022 at 23.00 Beirut time (GMT+3).

 

source: UNESCWA

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