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أُقيم في 12 ايلول/سبتمبر لقاء تحت عنوان "صُنعَ لتجارة مباشرة" في غرفة التجارة والصناعة والخدمات بجنيف (CCIG) الذي تم تنظيمه بالتعاون بين مجلس الأعمال السويسري في الإمارات (Swiss Business Council UAE) وغرفة التجارة والصناعة والخدمات بجنيف (CCIG) وشركة مجموعة سويسرا (Swiss Group)، حيث تم التأكبد على العلافات القوية التي تربط بين هاتين القوتين الاقتصاديتين، كما أنه قدم رؤى مهمة حول عالم الأعمال والتجارة. في هذا المقال، سنستكشف أبرز ما ورد في هذا اللقاء، الذي شهد مشاركة متحدثين بارزين ومناقشات قيمة، بالإضافة إلى استعراض الفرص المستقبلية للتعاون عبر الحدود.

بدأ اللقاء بكلمة افتتاحية من مايكل لين (Michael Lane)، رئيس مجلس الأعمال السويسري في الإمارات. أكد لين على القوانين والمبادئ الثمانية التي وضعها الشيخ محمد بن راشد آل مكتوم حاكم دبي، والتي كانت حاسمة في ازدهار دبي وتحويلها إلى مدينة حديثة. هذه المبادئ تشمل أهمية الوحدة وسيادة القانون ورعاية المواهب، وقد نمت دبي بفضلها لتصبح مركزًا عالميًا للأعمال.

كلمات الترحيب:

ألقى أحمد بن سليم، الرئيس التنفيذي لمركز دبي للسلع المتعددة (DMCC)، كلمة ترحيب سلّط من خلالها الضوء على مزايا إجراء الأعمال في الإمارات. أشار سليم إلى الدور المحوري لـمركز دبي كوجهة للشركات الأجنبية، وشدد على سهولة الإجراءات الإدارية في المركز. كما أكد التزام المركز بتيسير نمو الأعمال، من خلال استخدام وسائل حديثة كنظام أوراكل المحوسب الذي يهدف إلى تبسيط المهام الإدارية.

وفيما يتعلق بالعلاقة المتبادلة بين سويسرا والإمارات، أشار سليم إلى دور سويسرا كمركز للمنظمات الدولية مثل منظمة الأمم المتحدة للملكية الفكرية (WIPO) ومنظمة التجارة العالمية (WTO). كما تناول الفرص الكبيرة المتاحة وأورد مثالا لذلك المنتجات المتوافقة مع الشريعة داخل المركز، مما يفتح الباب أمام سوق أوسع عالميا.

من جهة أخرى، أكد جاسم العبدولي، القنصل العام لدولة الإمارات العربية المتحدة، على علاقات التجارة الراسخة بين سويسرا والإمارات. أشار العبدولي إلى النمو الكبير في العلاقات الثنائية على مدى السنوات الـ15 الماضية، مع وصول دولة الإمارات لمرتبة أهم شريك تجاري لسويسرا في الشرق الأوسط. وأشار أيضًا إلى الاتفاقيات الرئيسية، بما في ذلك اتفاقية حماية الاستثمار المتبادل، والوصول المتبادل لحاملي جواز السفر الدبلوماسي بدون تأشيرة، واتفاقيات الازدواج الضريبي، واتفاقية التجارة الحرة بين جمعية التجارة الحرة الأوروبية (EFTA) ومجلس التعاون الخليجي. وألقى العبدولي الضوء على القطاعات الرئيسية للتعاون، بما في ذلك الابتكار والتكنولوجيا الحيوية والطاقة المتجددة والتكنولوجيا النظيفة.


مركز دبي للسلع المتعددة كمنطقة حرة عالمية لهذا العام:

قدم باسل بيتار، الممثل الإقليمي للمركز لمنطقة آسيا وشرق أوروبا، نظرة شاملة على العروض المتوفرة في المركز والتي ادت الى فوزه بلقب "منطقة حرة عالمية للعام" لثماني مرات على التوالي وفقا للتصنيف الهاص بمجلة الاستثمار الأجنبي المباشر لصحيفة فاينانشيال تايمز، وهو يعتبر المركز العالمي الرئيسي لتجارة السلع. حيث يقع المركز في قلب دبي، ويقدم مجتمعًا نابضًا بالحياة وخدمات عالية المستوى وعقارات ممتازة مع توافر بنى تحتية ممتازة للاتصالات والمواصلات.

أبرز بيتار الدور الحيوي للمركز في تسهيل التجارة في منتجات مثل القهوة والماس. يقدم المركز ميزات فريدة كالإعفاء من الضرائب لمدة 50 عامًا، مما يجعله وجهة جذابة للشركات. كما شدد على التنوع الثقافي الذي يسود الحياة داخل المركز الذي يضم أكثر من 100,000 نسمة من مختلف أنحاء العالم.


القيام بالأعمال في الإمارات من منظور سويسري
:

استعرض روبرتو ديلورينزي (Roberto Delorenzi)، الشريك المدير لشركة الاستشارات السويسرية (Swiss Group Advisory)، تجربة اداء الأعمال في الإمارات من منظور سويسري. وقد أكد على نمو العلاقات السويسرية الإماراتية، مشيرًا إلى أن سويسرا احتلت المرتبة الرابعة من حيث استثمارات الأجنبية المباشرة في دبي في عام 2022. ديلورينزي سلط الضوء على مزايا إنشاء كيان للشركة في الإمارات، بما في ذلك النظام القانوني الملائم، والبنية التحتية المتقدمة، والموقع الجغرافي القريب، والاقتصاد القوي.

تطرق أيضًا إلى أنواع مختلفة من الشركات المتاحة في الإمارات، مثل الشركات المحلية (البر الرئيسي) وشركات المناطق الحرة البرية وشركات المناطق الحرة البحرية. شدد على أهمية سياسات التوظيف المحلية وقوانين الضرائب الشركاتية القادمة. أكد وجود اتفاقية معدلة لتجنب الازدواج الضريبي بين سويسرا والإمارات، مما يوفر إطارًا واضحًا للضرائب.


شهادات
وقصص نجاح:

ضم اللقاء شهادات ملهمة من قادة الأعمال الذين ازدهرت اعمالهم في الإمارات. شارك رينيه جوتز (Rene Goetz)، الرئيس التنفيذي لشركة Areas SA، رحلته من مدرب تنس إلى خبير تأمين شركات، مما يبرز الفرص المتنوعة المتاحة لأصحاب الأعمال في الإمارات.

بالإضافة إلى ذلك، تم عرض مقابلة فيديو مع مايكل لاهياني (Michael Lahyani)، مؤسس والرئيس التنفيذي لشركة "اعثر على عقارك" (Propertyfinder)، حيث تم فيها تناول قصة نجاح رائد أعمال في قطاع العقارات في دبي. أثنى لاهياني على البنية التحتية في دبي، وتنوع مواردها البشرية، وجودة الحياة، والشعور العام بالأمان الذي ساهم في نمو شركته بشكل ملحوظ.

اختتم الاجتماع بجلسة نقاش استضافت متحدثين مختلفين من مجتمع الأعمال السويسري الحاضر في الإمارات، مما فتح المجال لنقاش مفتوح حول مزايا وتحديات الشركات التي تعمل في المنطقة. قدم خلال الجلسة بيتر إم. هارادين (Peter M. Harradine)، الرئيس الفخري لمجلس الأعمال السويسري في الإمارات، شهادة متميزة مبنيةً على تجاربه الشخصية من العيش في دولة عربية وإسلامية. حيث أكد على التسامح الملحوظ للإسلام تجاه الديانات الأخرى، مسلطًا الضوء على جانب من المجتمع الإسلامي غالبًا ما يتجاهله الإعلام.


رؤية للتعاون المستقبلي

كان اللقاء "صُنِعَ لتجارة مباشرة" عبارة عن شهادة على الشراكة المستدامة بين سويسرا ودولة الإمارات. تم خلاله اماطة اللثام عن الفرص الواسعة التي تنتظر الشركات في دولة الإمارات، وخاصة لدى مركز دبي للسلع المتعددة، كمنطقة حرة عالمية ناجحة. لقد أكد اللقاء على أهمية التعاون الاستراتيجي وممارسات الأعمال الجيدة، والقيم المشتركة للابتكار والاستدامة التي تربط بين البلدين الذين يتمتعان بحركة مستمرة في بيئة الأعمال. ومع استمرار تطور عالم الأعمال، يعتبر هذا الحدث تذكيرًا بأن دولة الإمارات وسويسرا ملتزمتين بتعزيز النمو الاقتصادي والتعاون المشترك عبر الحدود.

On September 12, the 'Made for Trade Live' event took place at Geneva Chamber of Commerce, Industry, and Services (CCIG). The event, a collaborative effort between the Swiss Business Council UAE, Geneva Chamber of Commerce, Industry and Services (CCIG) and the Swiss Group, showcased the profound synergies between these two economic powerhouses and provided invaluable insights into the world of business and trade. In this article, we delve into the highlights of this event, featuring distinguished speakers, invaluable discussions, and the promising future of cross-border collaboration.

The event commenced with an insightful opening speech by Michael Lane, President of the Swiss Business Council UAE. Lane emphasized the visionary 8 Principles of Sheikh Mohammed Bin Rashid Al Maktoum's Governance, which have been instrumental in Dubai's transformation into a modern and prosperous city. These principles, including the importance of union, the rule of law, and nurturing talent, have underpinned Dubai's journey to becoming a global business hub.

Welcome Remarks:

Ahmed Bin Sulayem, Executive Chairman and CEO of the Dubai Multi Commodities Centre (DMCC), followed with welcoming remarks that shed light on the advantages of conducting business in the UAE. Sulayem highlighted DMCC's pivotal role as a center for foreign companies, emphasizing its ease of administrative procedures. He underscored DMCC's commitment to facilitating business growth, and its innovative Oracle system tailored to streamline administrative tasks.

Furthermore, Sulayem emphasized the symbiotic relationship between Switzerland and the UAE, citing Switzerland's role as a hub for international organizations like WIPO and WTO. He also discussed the significant opportunity presented by Sharia-compliant products within DMCC, opening doors to a broader market.

Jasim Alabdouli, General Consul of the United Arab Emirates, underscored the robust trade ties between Switzerland and the UAE. Alabdouli highlighted the substantial growth in bilateral relations over the last 15 years, with the UAE emerging as Switzerland's most vital trading partner in the Middle East. He also mentioned key agreements, including those on mutual protection of investments, reciprocal visa-free access for holders of a diplomatic passport, double taxation and the free trade agreement between EFTA and the Gulf Cooperation Council (GCC). Alabdouli shed light on the key sectors of cooperation, which encompass innovation, biotechnology, renewable energy and clean technology.

DMCC, Global Free Zone of the Year:

Bassel Bitar, Regional Representative – Asia and Eastern Europe, DMCC, provided a comprehensive overview of DMCC's offerings. DMCC, crowned 'Global Free Zone of the Year' eight times by the Financial Times FDI Magazine, stands as the world's premier free zone and a global commodities trading hub. Situated at the heart of Dubai, DMCC offers a vibrant community, world-class services, and prime properties with excellent connectivity.

Bitar highlighted DMCC's pivotal role in facilitating trade for products like coffee and diamonds. DMCC offers a unique advantage with a 50-year tax exemption, making it an attractive destination for businesses. He emphasized the thriving multicultural community within DMCC, comprising 100,000 residents from across the globe.

Doing Business in the UAE from a Swiss Perspective:

Roberto Delorenzi, Managing Partner of Swiss Group Advisory DMCC, explored the Swiss perspective of doing business in the UAE/Dubai. He emphasized the burgeoning Swiss-Emirati relations, noting that Switzerland ranked fourth in terms of Foreign Direct Investment (FDI) into Dubai in 2022. Delorenzi outlined the advantages of establishing a presence in the UAE, including a favorable legal system, advanced infrastructure, geographic proximity, and a robust economy.

Delorenzi also delved into the various types of company setups available in the UAE, such as local (mainland) companies, onshore free zone companies, and offshore free zone companies. He highlighted the importance of Emiratisation policies and upcoming corporate tax laws. Delorenzi stressed the existence of a Double Taxation Agreement between Switzerland and the UAE, offering businesses a clear framework for taxation.

Testimonials:

The event featured inspiring testimonials from business leaders who have thrived in the UAE. Rene Goetz, CEO of Areas SA, shared his journey from a tennis coach to a corporate insurance expert, showcasing the diverse opportunities available in the UAE's business landscape.

Additionally, a video interview with Michael Lahyani, Founder & CEO of Propertyfinder, provided valuable insights into the success story of a visionary entrepreneur in Dubai's real estate sector. Lahyani praised Dubai's infrastructure, diverse talent pool, quality of life, and the overall sense of security that has contributed to his company's remarkable growth.

The meeting concluded with a panel discussion featuring various speakers from Switzerland's business community engaged with the UAE, facilitating an open debate on the advantages and challenges facing companies operating in the region. Notably, Peter M. Harradine, Honorary President of the Swiss Business Council UAE, delivered a particularly conciliatory testimony based on his firsthand experiences of living in an Arab and Muslim country. He emphasized the remarkable tolerance of Islam towards other religions, shedding light on an aspect of Islamic society that is often overlooked in media discourse.

A Vision for Future Collaboration

Made For Trade Live Event was a testament to the enduring partnership between Switzerland and the UAE. It brought to the forefront the vast opportunities awaiting businesses in the UAE, particularly within DMCC, a thriving global free zone. The event underscored the importance of strategic collaboration, sound business practices, and the shared values of innovation and sustainability that bind these two dynamic regions.

As the business world continues to evolve, this event serves as a reminder that the UAE and Switzerland are committed to fostering economic growth and cross-border cooperation.

Startups experienced a strong comeback in May, in terms of the funding they received. The total amount acquired by startups in the Middle East and North Africa exceeded $445 million, marking a year-on-year increase of approximately 153%. In comparison to the previous month, the increase was significant, reaching over 6257%. It is worth noting that April was one of the worst months in terms of startup funding in years, with the total amount obtained by startups not exceeding $7 million.

Regarding the number of deals, there were 39 deals in May, compared to 11 deals on a monthly basis, representing a 7% decrease on an annual basis.

Distribution of startup funding by country:

Startups in the United Arab Emirates (UAE) secured the largest share of startup funding in May, with a total amount of around $422 million distributed among 14 deals, accounting for 90% of the total funding. This was largely driven by the success of the startup "Tabby" (Buy Now, Pay Later), which alone secured funding of $350 million. Qatari startups ranked second for the first time, with a total amount of approximately $12 million obtained through one deal, which was the funding for the comprehensive delivery and online shopping application "Snoonu."

Saudi Arabian startups secured funding of around $6 million, ranking second in terms of total funding. However, in terms of the number of deals, Saudi startups ranked first with 15 companies receiving deals. This was due to the graduation of seven Saudi startups from the Flat6labs business accelerator program in Riyadh. It is expected that Saudi startups will dominate the list of companies receiving funding deals in June, following the graduation of 20 Saudi startups from the Saudi Arabian "Misk Accelerator" program. Egyptian startups witnessed a decline in both funding and the number of deals, with the total funding not exceeding $1 million and only four deals. Egyptian startups ranked third, behind the UAE with 14 deals.

Distribution of funding by sectors:

Thanks to the aforementioned "Tabby" deal, the financial technology sector received the majority of startup funding, with a total of over $388 million obtained in May, accounting for around 87% of the total startup funding.

The e-commerce sector ranked second, with a total funding of $30 million, largely driven by a funding round for the startup "Sqwatt Wolf" which secured $30 million. The comprehensive application sector followed with $12 million, while the online job market sector ranked fourth with approximately $5 million. The healthcare technology sector secured funding of $3.5 million, ranking fifth.

In terms of the number of deals, the financial technology sector also took the lead with 10 deals, followed by the healthcare technology sector with six deals. The online job market sector came next with five deals. The remaining deals were distributed among other sectors, with one or two deals in each sector, including the comprehensive application sector, which had only one deal, namely the Qatari application "Snoonu."

It is worth mentioning that excluding the debt funding obtained by "Tabby" ($350 million), the total startup funding in the Middle East and North Africa amounted to $95 million. The UAE startups accounted for approximately $71 million of this amount.

The figures for startup funding and the number of deals in May indicate a recovery for startups from the exceptional recession they experienced in June. However, the fact that debt funding accounted for 78% of the total funding suggests a partial recovery, especially considering the modest size of funding for Egyptian and Saudi startups.

The markets for startups in the Middle East and North Africa have once again shown significant growth in funding volume during February, contrary to expectations of a slowdown in funding growth. This comes after successfully raising more than $760 million in funding across 48 deals. This represents a 638% monthly increase in funding for startups in the Middle East and North Africa, and a 103% increase compared to January 2022.

Startups funding by country

Egyptian startups saw significant momentum in February, raising $422 million across 16 deals, taking the top spot in terms of both funding volume and number of deals. This was due to a deal by the payment application company, "Fawry", which raised about $400 million, representing approximately 95% of total Egyptian startup funding for February and nearly half of startup funding in the Middle East and North Africa for the same period.

Saudi Arabian startups came in second with a total funding of $316 million across 13 deals. The largest share of Saudi Arabian startup funding was divided between two major deals: the "Flowerd" deal, which operates a specialized online flower and gift shop, raised about $156 million, while the second deal went to the food technology company, "Nana", which raised around $133 million. The Saudi Arabian startups' share of total startup funding in February was about 41%.

Despite having the lowest funding volume in years, Emirati startups ranked third after raising only $8 million across seven deals. However, this does not necessarily indicate a downward trend in funding for Emirati startups, as the UAE remains a hub for entrepreneurship and innovation in the region.

Behind the UAE startups, Bahraini startups came with a total of 6 million dollars distributed among two deals, then Moroccan startups with around 5 million dollars distributed among seven deals. Oman's authority also recorded funding for startups amounting to about 2.7 million dollars. Additionally, startups in Iraq, Algeria, Yemen, and Tunisia each witnessed a funding deal ranging from 220,000 dollars to about 16,000 dollars.

Regarding the concentration of startup funding in the region, we find that more than 96% of startup funding in February was concentrated in Egyptian and Saudi startups. The concentration of funding deals in both countries accounted for around 60% of the total number of startup funding deals during the same period.

The average funding size per deal was more than 15 million dollars, which is about three times the average funding size per deal recorded in 2022.

Distribution of funding deals for startups according to sectors

February witnessed several changes in the funding of startup deals according to their activity sectors. The multi-use application sector came in first place in terms of funding volume, but this was due to one financing deal, namely the financing deal for the Egyptian application "Halan" which became the most comprehensive and superior application to obtain funding in the Middle East and North Africa.

The e-commerce sector came in second place after companies operating in this sector raised about $160 million from 4 deals, which is an exception, as the e-commerce sector has relatively declined over the past three years compared to other more active sectors.

Food technology companies ranked third with a total funding volume of about $136 million, distributed over 5 deals. In fourth place came the healthcare technology sector with about $16 million, followed by the financial technology sector with about $14 million distributed over 10 deals, making it the sector that receives the most funding deals for February. Thus, funding for startups is concentrated in three sectors, namely comprehensive applications, e-commerce, and food technology, which account for more than ninety percent of the investments.

Financing startups according to investment stages

Funding through growth accelerators in February was one of the most prominent stages of startups financing, as 12 financing deals were obtained through growth accelerators. In terms of the number of deals also, we find that 8 financing deals took place in the initial investment stage, followed by the pre-initial financing stage with 6 deals, then pre-series (A) financing with 4 deals, while the amount of financing in 7 deals was not announced. As for the large financing deals, it was limited to three deals, two of which are in the Series (C) financing stage, and one deal is in the Series (B) financing stage.

Reports, newspapers, and international economic magazines suggest that the major economies in the world will experience a slowdown in growth. According to a published report by the United Nations Conference on Trade and Development (UNCTAD), the world is heading towards a long-term recession unless monetary and fiscal policies that control some advanced economies change quickly. The World Bank also warned that the global economy for 2023 is at risk, with high inflation rates and interest rates, decreased investment, and ongoing war in Ukraine. The International Monetary Fund (IMF) expects economic growth to decline to 2.7% in 2023 compared to 3.2% in 2022. This global slowdown could lead to a decrease in gross domestic product (GDP) that is less than what it was before the coronavirus pandemic and will cost the world more than $17 trillion in lost productivity. The Fund says that growth expectations for 2023 will be the lowest since 2001. The Chief Economist at the Fund, Pierre-Olivier Gourinchas, warned in statements to the British Financial Times that there is a possibility that global growth could drop to less than 1% in 2023.

The major economies of the United States, Europe, and China are experiencing low growth expectations. According to the World Bank, the United States will face a growth rate of no more than 1% in 2023, while growth in Europe is expected to approach zero, and China's growth is expected to be no more than 4.3% (Figure 1). It is also expected that the unemployment rate in the USA will be around 3%, with a continuing increase in the current account deficit to more than $800 billion in 2023.

Although the discussion is about how all regions will be affected by this recession, the alarm bells are ringing louder for developing countries, especially with the worsening problem of debt. The report also cites another reason for economic concern, with the increasing impacts of climate change, where losses and damages are increasing within weak economies that lack the financial resources to deal with disasters.

The UNCTAD warns that excessive monetary tightening and insufficient financial support could expose the economies of developing countries to further consecutive crises. It is expected that middle-income countries in Latin America and low-income countries in Africa will suffer the effects of this slowdown, with the possibility that the problem of debt default will surface.

The Director of the International Monetary Fund, Kristalina Georgieva, warned, in her statements, that the global economy will witness difficult conditions in 2023, as economic stagnation and continued high levels of inflation will be its most prominent feature, and this is at a time when its engines, that is, the American, Chinese and European economies, have witnessed a significant slowdown since the last quarter in the last year.

These warnings align with other bleak forecasts released by a number of international financial institutions and European central banks, which also see the likelihood of a global economic recession very possible in 2023.

 

The billionaire and American investor Stanley Miller, who gained fame in 1992 after betting on the collapse of the British pound and making gains of up to ten billion dollars, says "If we don't see an economic recession in 2023, it will be like a miracle," because the expected growth scenario for next year will be 2.4% at best and could slow down to 1.2%, the same level of growth that existed during the global financial crisis in 2008.

 

War in Ukraine

The war in Ukraine is weighing heavily on the global economy, particularly in regards to grain supplies. The outbreak of war has led to higher prices for food and fertilizers, harming importers and prompting many countries to impose restrictions on exports. Around 345 million people are at immediate risk of severe food insecurity as a result. According to the World Food Programme, over 828 million people around the world go to bed hungry every night. The countries most affected are those that depend on food imports from Ukraine and Russia, amounting to 48 countries, mostly low-income countries[1].

Source: International Monetary Fund data.

 

Inflation rates and global debt

Inflation is considered a global phenomenon that has been exacerbated by the war in Ukraine and the disruption of global supply chains following COVID-19 closures in China. The International Monetary Fund (IMF) expects consumer prices to rise to record levels in emerging and developing economies, reaching 10% in 2022 before dropping slightly to around 8.1% in 2023. Although the gross domestic product (GDP) exceeded $100 trillion for the first time in 2022, growth is threatened to come to a halt according to the Centre for Economics and Business Research (CEBR) in Britain. Also, raising interest rates will increase the burden of new and existing loans, lead to a decline in overall demand and investment, and affect productive sectors and the labor market. It is expected that households and businesses around the world will face strong economic difficulties due to rising commodity prices, especially food and energy, and with continued central bank interest rate hikes to curb inflation, as well as supply chain crises and rising energy and food prices due to the war in Ukraine. In this context, statistics from the IMF show that Arab countries in the Middle East, Asia, sub-Saharan Africa, and Latin America are suffering from higher inflation rates than other countries.

In light of these circumstances, the issue of debt reemerges, as the IMF warns of the worsening global debt, which has exceeded 303 trillion dollars, or the equivalent of 350% of the global GDP. This will result in more cases of default in poor countries, with Sri Lanka and Lebanon serving as examples of this deficit.

According to World Bank data, the external debts of low- and middle-income developing countries exceeded 9.2 trillion dollars by the end of 2021, which is more than twice its value a decade ago.

 

Global Trade and Oil

The decline in global economic growth means that global trade is likely to decline, which will affect foreign investment and thus emerging economies. This is not to mention the possibility of trade wars between industrialized countries and their repercussions on emerging economies. Regarding the impact of the recession on the economies of countries, it is related to the degree of openness of these economies to the global economy. The more open they are, the more vulnerable they are to the consequences of the economic crisis. Moreover, countries that rely on oil exports in their economies are more vulnerable to the effects of the economic crisis, especially when it comes to oil prices.

After oil prices witnessed a significant increase due to the ongoing war in Ukraine, reaching its highest rate in 2022, which is around $100 per barrel, it is expected to decrease during 2023 to below $100 and is expected to decrease further if the economic recession continues, reaching below $70 per barrel by 2025. In general, oil-producing countries remain better off than other countries during the recession period due to the oil revenues that enable them to implement programs to support various sectors to counter the effects of the recession.

 

Arab Countries' Economies

While the major economies of the world are experiencing a slowdown in growth, including China, the European Union, and the United States, some unexpected Arab countries are achieving a breakthrough in economic growth. Comparing economic growth data for the Arab region in 2022 and 2023 reveals significant disparities in growth expectations between the two years, with clear variations among countries.

In 2022, several Arab countries, especially those in the Gulf Cooperation Council, Egypt, and Iraq, experienced relatively high growth, likely due to the post-COVID-19 recovery period. However, in 2023, significant changes are expected due to recent developments, as previously discussed.

Some countries, such as the Gulf Cooperation Council countries, especially Kuwait and Saudi Arabia, are expected to experience a recession. On the other hand, other countries will experience growth at different rates, particularly Libya, which is expected to lead Arab countries in achieving an unexpected breakthrough in growth, with a growth rate of approximately 18%. Djibouti and Mauritania will follow with growth rates of around 5%, followed by Egypt, the United Arab Emirates, and Iraq (Figure 2).

Unemployment is considered one of the main challenges facing Arab economies. According to World Bank data, there is significant variation in unemployment rates in Arab countries compared to major world economies. According to the ESCWA report, unemployment rates among the Arab population are the highest in the world, with Palestine and Jordan recording the highest unemployment rates in 2021 at around 26% and 24% respectively, followed by Sudan at 21%. According to the findings of several international economic reports indicate, the current economic situation in non-oil Arab countries is very poor today and does not seem to improve in the future unless effective national policies and favorable international conditions are available. On the other hand, it is expected that Egypt, Bahrain, and Kuwait will record much lower rates of 6%, 4%, and 1%, respectively (Figure 2).

 

Source: International Monetary Fund data.

 

It is expected that the unemployment rate in the European Union will reach around 7%, with Greece and Spain recording relatively high rates of 14% each, while it will reach around 10% in Italy and around 7% in France, Belgium, and Sweden. In the United Kingdom, it is expected to reach around 5%. On the other hand, both the United States and Canada are expected to record rates of 4% and 7% respectively, while this rate will reach around 3% in both Germany and Switzerland (Figure 4).

Despite the pessimistic economic forecasts, the economies of the Gulf Cooperation Council (GCC) countries have continuously grown over the past two decades, achieving significant leaps in GDP at current prices for all GCC countries combined from less than $400 billion in 2000 to more than $2 trillion in 2022, making the GCC economies among the world's top 10 largest economies. This significant achievement is driven by ambitious economic recovery plans, such as Saudi Arabia's Vision 2030 mega-projects, Dubai's Expo 2020, Qatar's investments related to the World Cup, as well as economic diversification programs.

 

 Source: International Monetary Fund data.

 

The Impact of Recession on Daily Life

During recession the important question remains about the impact on daily life. Climate shocks, regional conflicts, and the spread of pandemics have disrupted food production and distribution, as well as an increase in the cost of food. Layoffs are likely to be higher and more widespread, and employers may hold back on hiring, leading to a small to medium increase in unemployment rates. However, not everyone will be equally at risk. People vary in their exposure to the impacts of a recession based on their specialties and experience. Those with high demand for their specialties - whether they are front-line employees, IT engineers, or top-level executives - are likely to secure a job or keep their current positions and even receive salary increases and bonuses.

 

Source: International Monetary Fund data.

 

Summary

Reports and various sources indicate that major economies in the world, including China, the European Union, and the United States, will experience a slowdown in growth as a result of the blows that the global economy has received over the past two years, starting with the lockdowns due to the coronavirus pandemic, passing through the Russian-Ukrainian war, and currently, the likelihood of the global economy drifting towards recession due to inflation and interest rate hikes. The World Bank has warned of this recession amidst rising inflation rates and interest rates, declining investment, and the ongoing war in Ukraine. The International Monetary Fund expects economic growth to decline to 2.7% in 2023 compared to 3.2% in 2022, which is a global slowdown that could cost the world over $17 trillion in lost productivity.

Accordingly, households and companies around the world are expected to face strong economic difficulties. There are also expectations of a worsening of global debt, which has surpassed $303 trillion, leading to more cases of defaults in poor countries.

Regarding oil, after oil prices experienced a significant increase due to the ongoing war in Ukraine, it is expected to decrease to below 100 during 2023. Generally, oil-producing countries remain in a better position than other countries during the recession due to high oil revenues.

On the other hand, Arab economies have shown variation in growth rates. While some Arab countries will experience a recession after the post-COVID-19 boom, such as Gulf Cooperation Council countries, especially Kuwait and Saudi Arabia, there are Arab countries that will achieve significant growth, such as Djibouti, Egypt, Iraq, and Mauritania, with Libya expected to achieve a breakthrough in economic growth of up to 18%. In any case, despite the pessimistic economic expectations, Gulf Cooperation Council economies have grown continuously over the past two decades and achieved significant leaps, surpassing the trillion-dollar GDP threshold in 2022. Finally, in view of the pessimist economic growth expectations, there is an urgent need for economic programs to tackle the negative effects of the recession and mitigate its impact on poor households and small and medium enterprises.

 

Recommendations to confront the recession

The role of governments and policy makers is crucial in facing difficult economic times. The measures taken by the government will depend on the specific causes and characteristics of the recession, but the goal of these measures is to stabilize the economy, support individuals and businesses, and promote economic growth. Governments can play a role in mitigating the effects of a recession through a number of economic policies, including:

  • Fiscal policy: Governments can use fiscal policy, such as increasing government spending or tax cuts, to stimulate demand and boost economic activity. Fiscal policy should target protecting the most vulnerable groups through targeted and temporary transfers, investing in enhancing productivity, and investing in human capital, digital transformation, green energy, and diversifying supply chains.
  • Monetary policy: Central banks can use monetary policy, such as lowering interest rates, to make borrowing cheaper and stimulate economic activity (At a time when the economy is suffering from inflation, it will be difficult to use this policy).
  • Infrastructure investment: Governments can invest in infrastructure projects, such as roads, bridges, and public transportation systems, to create job opportunities and stimulate economic activity.
  • International cooperation: Governments can work together through international organizations to coordinate efforts and provide support during a recession, and to promote international trade to increase exports and stimulate economic activity.

For individuals and companies, here are some possible strategies to cope with a recession:

1- Cost-cutting: Review expenses and identify areas where spending can be reduced, especially non-essential expenses, and renegotiate contracts.

2- Increasing savings: Establish an emergency fund to help cope with financial difficulties.

3- Diversifying investments: Consider a diversified portfolio that includes both stocks and bonds to reduce overall risks.

4- Debt management: Prioritize paying off high-interest debts and consider repayment methods or renegotiating them to reduce monthly payments.

5- Embracing technology: Embrace new technologies and innovations to improve efficiency, productivity, and increase revenue.

6- Focusing on skill-building: Invest in personal and professional development to increase marketable skills and competitiveness.

7- Strengthening relationships: Strengthen relationships with customers, suppliers, and other stakeholders to increase flexibility and support during difficult times.

8- Seeking government support: Look into government programs, tax exemptions, or other financial incentives to help manage the recession period.

 

 

 

[1]International Monetary Fund: https://www.imf.org/ar/Blogs/Articles/2022/09/30/global-food-crisis-demands-support-for-people-open-trade-bigger-local-harvests.

Translated by: Hayat Hernández

Although palm trees are considered beautiful decorative plants and very suitable for sunny days, they have a very significant role in nutrition being a rich source of vitamins and important minerals.

As said in the Quran “For it is He who has brought into being gardens-[both] the cultivated ones and those growing wild -and the date-palm, and fields bearing multiform produce, and the olive tree, and the pomegranate: [all] resembling one another and yet so different! Eat of their fruit when it comes to fruition, and give [unto the poor] their due on harvest day. And do not waste [God's bounties]: verily, He does not love the wasteful”, Al Ana‘am (6: 141)

It’s thought that the first place where palm trees were cultivated was the Arabian island “Harkan” in Bahrain in the Arabian Gulf, and later spread through Iraq into the other parts of the world according to “Ibn Wahshyah”, one of the oldest writers in terms of agriculture. Confirmed by “Al Subai’I” 1933.

 

Palm trees and different cultures

This tree was a symbol of warship amongst Chaldea, Assyrians and Phoenicians, in fact, many ministries in Arab countries relate palm trees with culture, religion and history. According to the official website of the ministry of agriculture in Jordan, palm tree was mentioned in the Jewish scripts, as well as dates which were one of the seven sacred fruits. It was mentioned in the bible also that Crist was born under a palm tree, and his followers paved the ground with palm leaves along his way when he entered Jerusalem. As for Islam, dates have a very special quality when it comes to Ramadan (the month that Muslims fast during), where it is desirable for the fasting person to break his fast on dates. This was proven by the actions of the Prophet, may God bless him and grant him peace.

Many civilizations have cherished palm trees since the beginning of their rise by decorating their palaces and monuments, their trunks were also used as columns. Cultivating palm trees was the first type of farming that certain laws were made for to follow, as it was in Hammurabi’s Code.

 

The Economic value

Some of the oil supplying countries are having a drop off in the oil production, while in the meantime there is another kind of oil in the pipeline that requires different climate conditions, and that is palms oil.

Nowadays, 30 countries around the world cultivate palm trees, almost 600 thousand hectares of farmed land, 422 thousand of them belong to Arab lands. The economic worth of this plant is tremendous that it’s in the vein of oil growing on trees. The Arab world has come in the lead in the dates production by 70% of international production, out of 100 million trees that are planted in the world, almost 80 million are planted in Arab countries. Although palm trees cultivation isn’t the easiest, the outcomes of this kind of investment are noteworthy considering 80 to 100 Kg of dates come from just one tree after 7 years of planting.

Obviously the date fruit production represents a very significant sector in the economy, and it’s rising constantly. For example, Turkey consumes almost 10 thousand tons of dates in Ramadan according to the Jordan newspaper “Al-Raya”, and this sector is considered to be in the lead in terms of hiring a tremendous number of workers, which reduces the average number of unemployed people in the Arab world.

Regarding the types of dates that exist, they passed 2000 types, in Iraq only there are over 600 types, 400 in Iran, and almost 400 in Libya according to the “Iraqi Network of Palm Tree”, plus over 400 type of dates in Saudi Arabia, in addition to the varieties that are cultivated in all Africa excluding Libya, they would reach more than 2000 varieties, every type having a different name which illustrates the importance of this agroindustry.

 

Population growth

The number of human population on earth will reach 9 billion people in 2050, which will cause the need of more food to increase, and consequently, MENA resources to decrease especially palm trees and dates due to many factors, but it will remain the best region to grow palms regarding the climate and soils.

 

Healthy benefits of date fruit

Balah (a type of dates) contains most basic nutrients for the human body, and they are considered a good source for vitamins. This fruit is like a mine containing a lot of basic minerals like phosphorus, calcium, iron, magnesium, sodium, sulfur, and chloride. It has also numerous benefits on the health being consumed as food, a fruit, a drink, dessert, and also a medicine. It contains 21% of water and many vitamins such as vitamin A, B1, B2, D, 1.2% protein, 18% fat, 73% sugar, and 3% fibers. 1 Kg of dates provides your body with the same amount of calories that a kilogram of meat does, and three times the calories that 1 Kg of fish provides.

Date fruits contain monosaccharaides (glucose and fructose) such as Al-Barhi, Al-Sayer, Al-Zuhdi, Al-Sidi, and Halawi, and disaccharides (sucrose) such as Dajla Noor and Dajla Baida.

 

All parts of the palm tree can be useful, such as:

The kernel: suitable as fodder for livestock and increases its production of meat and milk. And enters in the yeast industry as well.

Leaves and fronds: to make tools, furniture, antiques, cages, ropes and baskets.

Logs: to make house roofs, doors and seats in addition to bridges, archways and pulp.

Parts of the stems can be used as fuel or tanks for planting ornamental plants.

Some types of dates are used to extract natural incense from, such as Dagla, which is bred in Morocco.

The fruit (Rutab and Dates): has a high nutritive value, as well as being a source for oil, sugar, and syrup, besides its role in the cosmetic industry.

Pollen: used in pharmaceutical manufacture.

Roots: to keep the soil consistent.


Palms and the surrounding environment

Date palm tree has a significant role in maintaining a balanced environment and preventing the desert invasion, due to its ability to adapt to it, the extension of its roots vertically and horizontally permits the plant to reach humid areas in order to get to the sources of water. As for the leaves, they are attached to the wickers and covered with a waxy layer and folded into V shape along their branch, forming a canoe-like shape, with its bottom facing upward to reduce water loss. Palm trees are also used to ward off the wind around farms, as they prevent and slow desertification. They also protect the trees and plants grown around them. The palm also tolerates high temperatures, salinity and drought.

Arab countries that most produce this unique fruit:

Saudi Arabia

The Kingdom owns more than 23 million palm trees, with a production exceeding one million tons, according to Food and Agriculture Organization "FAO", equivalent to 16% of the total global production, and increasing by about 3% annually. The Kingdom supports palm farmers by about 50 riyals per palm, and this market also provides thousands of job opportunities. There are dozens of factories to manufacture palm products. Nevertheless, the kingdom does not export more than 5% of its annual output.

The most famous area in which date palm is cultivated is the Qassim region, where the "City of Dates" was established. It is famous for containing almost eight million palm trees, of which there are six million productive trees, more than 205 thousand tons of various types of dates are also grown in Saudi Arabia and more than 400 species, seventy of them have a high economic value.


United Arab Emirates

There are about 40 million palm trees in the UAE, 8.5% of them are planted in “Al Ain” region where there is a gene pool that includes almost 120 species, and high quality varieties were added recently imported from Saudi Arabia, Iraq, Iran and the Sultanate of Oman.

 

Palestine

Cultivated date palms have existed in Palestine for thousands of years. Being a tree of great economic value, and a great religious status, being a perennial tree, and its ability to withstand many climatic conditions, in addition to its ability to grow in saline soils, palm tree has gained the attention of the Palestinian farmer.

The Mediterranean climate conditions dominant in the area provide optimal conditions for growth and development of date palm.

Date palm cultivation is widespread in Palestine in the Jericho area, the Jordan Valley, and the Gaza Strip, especially in the cities of Deir al-Balah and Khan Yunis. Historically, the city of Jericho was called the "City of Palms". Because of the large number of palm plantations in it.

Date palm cultivation is the least labor-intensive crops, and the least labor-intensive crops. The tree needs three years to bear fruit, and after six years it reaches its peak. This sector, which was on the top of the Palestinian agricultural sector in the Jordan Valley, in terms of areas, water consumption, and agricultural labor absorption.


After 1967, considerable areas of the Jordan Valley were cultivated by Israeli farmers with new high-quality date palm cultivars including Medjool. The adaptability of the new cultivars and the use of advanced techniques for propagation and cultivation of dates produced crop of excellent quality and yield to supply local and international markets.

According to the Palestinian Ministry of Agriculture the cultivated area in the Palestinian valleys with palm trees is estimated at about 24 thousand dunums at the end of 2020 out of a total of 55 thousand dunums of land that Palestinians exploit in the Jordan Valley. This is a small fraction of 300 thousand dunums suitable for cultivation, but still unexploited. According to the statistics of the Palestinian Ministry of Agriculture, the number of palm trees by the end of 2020 was estimated at about 330 thousand trees, and the quantity of production of pure Palestinian dates until at about 12,800 thousand tons. The Palestinian local market in the West Bank and Gaza Strip consumes about 6,000 tons of dates annually. It was estimated that 60% of the Palestinian production of dates goes to the local market, and only 40% of the production is exported from the Palestinian Majool (Medjool) variety, where the per capita consumption is estimated annually at about 900 grams of dates.

The most important palm varieties cultivated in Palestine are Medjool, Al-Barhi, Elhayani. Medjool dates are one of the finest dates produced in the Palestinian, at the regional and international levels. Because it is grown in areas below sea level; It increases the percentage of oxygen, which gives it a distinct flavor and color.

According to Abu-Qaoud several constraints face date cultivation and development, including high investment costs, poor marketing, and inequitable competition with Israeli products, limited water, pests, and diseases. However, there is a trend by formal governmental agencies as well as by national NGOs to support the cultivation of date palms in Palestine. The Palestinian Ministry of Agriculture has initiated several programs to support date palm cultivation in the Jordan Valley since 2000 with local NGO participation.

Egypt

According to the Egyptian Ministry of Agriculture, date palms cultivation extends in most governorates of the country where there are about 20 million palm trees, representing 73,653 acres, or about 6.32% of the total fruit cultivated land, as it currently reaches approximately 14% of the total fruit production. This increase is attributed to the expansion of the areas planted with palm trees in the governorates of Matrouh, New Valley, North Sinai, South Sinai, the Red Sea, Nubaria, Toshka, Al Uwaynat, and modern reclaimed lands.

Due to the varied climatic conditions in Egypt, the wet and semi-dry varieties have spread in the Delta and Middle Egypt regions, while the Upper Egypt region, especially Aswan, is known to uniquely contain dry varieties.

Palm trees need relatively high temperatures and low amount of humidity during the summer to produce fruits with good quality and high yield, specific thermal conditions that differ for different varieties are required.

A team of scientists consisting of researchers from the Genetic Engineering Research Institute, and the Central Laboratory for Palm Research and Development of the Agricultural Research Center, as well as the Bioinformatics Department of Nile University succeeded in determining the initial version of the genetic map for some varieties of date palms. Therefore, this accurate information about the commercially desirable species can be used to predict the type and gender of palm trees planted, and to contribute with reveling ways to increase Egypt's production of palm trees as well, thus enhancing its reproduction developing programs to protect the plants from diseases and pests.

Some indicators of the growing interest in palm cultivation:

Date palm tissue culture laboratory

Many countries rely on traditional agricultural methods such as seed and seedling planting, so in order to make a change by developing palm cultivation to increase its production, the Palm Tissue Cultivation Laboratory was established in 1989 at the UAE University, which intended to produce hundreds of thousands of palm seedlings. Consequently, the laboratory gained a prominent scientific position commercially as one of the largest laboratories for palm trees propagation.

Palm tissue cultivation has many advantages compared to the traditional methods, such as:

  • Increasing the cultivation of female seedlings that are free of diseases and pests and resilient seedlings, or best pollen producing male seedlings.
  • Cultivation of offshoots in sustainable lands directly without waiting for the incubation phase (2-3 years), the offspring then have an entire root system (offspring with whole cells) and are planted during the propagation season (August – September) or (March – April).
  • Increasing the production of selected types of dates. One of the most significant advantages of this method is the homogeneity of the produced shoots, which guarantees the homogeneity and velocity of plant growth, as the crop can be harvested after only 4 years of planting.
  • Palm seedlings can be propagated from known varieties or from cultivars with a seed origin.
  • Ensuring an easy and rapid exchange of plant materials between different regions of the country, or between countries, without risking the spread of diseases or pests.
  • Obtaining offsets from palm trees that have lost their ability to produce offspring.
  • Considered to be an economic aspect as a result of increasing production in large quantities without causing any type of diseases.

In addition to that, the Dates International Council was established in Saudi Arabia, a large number of conferences and exhibitions were also held in MENA to enhance trade exchange between producing and consuming countries and also to encourage the exchange of expertise among them.

Popular date festivals such as the Palm Carnival in Saudi Arabia were organized, as well as the Emirates International Palm and Date Festival, which was arranged by Abu Dhabi Food Control Authority.

Causes of the decline in date palm production in the Arab region

Agricultural pesticides: Palm trees in Egypt are exposed to many insect pests that reduce the harvest or damage it when stored, and as a result of infection with these pests, the loss in the crop may reach 52%. In fact, some of these pests, such as the red palm weevil, may lead to the death of the palm within a year or two, which limits the spread of palm cultivation in many areas. In addition, these pests don’t just affect the fruit, but also the fronds, branches, roots and the stems.

Lack of the farmers awareness on how to fight agricultural pests.

Using traditional agricultural methods instead of modern technologies for irrigation and fertilization; increasing their rates leads to an increase in the rates of productivity of date palms and thus causing the economic outcome to rise.

Palm trees aging, which leads to a lack of production as is the case in Algeria and Tunisia, where 35% of their palms suffer from a lack of production due to their aging process.

Poor marketing as a result of lack of experience internally and externally.

Weak technical expertise that allows raising the level of the product to fit the international standards of foreign markets, as is the case in some small producing countries.

The high cost of production in the case of poor infrastructure such as roads, high transportation costs, pollen prices, fertilizers and pesticides, as is the case in Palestine where Israel controls palm pollen and pesticides for this type of tree.

Wars and political instability, as happened in Iraq, which toped the list of dates producing countries with more than six hundred species, and it is the place where man began planting palm trees four thousand years ago according to the head of the Date Palm Center at Basra University, Dr. Kazem Jasam Hammadi, who stated for “Deutsche Welle” channel the decline causes in the number of date palms in Basra, which he attributed to the war and high levels of salinity due to the rise in Gulf waters, in addition to the population invasion at the expense of palm groves.

 

Countries that have made qualitative progress

Palestine

Despite what may seem a small market compared to the other major markets, date producers in Palestine have made a quantum leap in the cultivation of palm trees in terms of quantity and quality within a short period not exceeding six years. The Palestinian farmer was able to plant 59,000 thousand palm seedlings; an area of ​​4,249 acres during the period (2006 - 2012).

A study issued by the Chamber of Commerce, Agriculture and Industry in Jericho city and the Jordan valley (Al Aghwar) in 2014 indicated that date palm cultivation is one of the most promising investments, as the production of dates doubled between 2012 and 2014 by 100%, bringing the production amount to about 4000 tons. There are other types of dates in Palestine such as Al-Barhi, Al-Hayani and Medjool.

According to the study carried out by the Jericho Chamber of Commerce and Agriculture, dates exports reached 50% of the total agricultural exports during 2011 - 2014, because Palestinian dates fit the international quality standards, which have competed with Israeli dates on the international market. The total number of employees and workers during the harvest season was estimated at 3200 persons.

Rare dates: pass under the sea

Medjool dates are considered one of the finest types of dates produced in the Palestinian, Jordanian territory, on regional and international levels. Due to its growth in areas below sea level, the percentage of oxygen increases, which gives it a distinct flavor and color. As for the expected output of "Majhoul or Medjool" dates for the year 2015, it reached 4 to 5 thousand tons, and this figure may double ten times within one decade, according to the officials of Nakheel, which is owned by PADICO Holding Company, whose annual production of this type reached 400 tons out of 26,000 date palm trees. The Palestinian market is small, but it is a promising market. "This rare date is grown in the Palestinian valleys and parts of Mexico and California, but the" Medjool "dates grown under the sea remain the most distinctive and highest quality, as stated by Engineer Tariq Al-Qawasmi, General Manager of the Arab Agricultural Company in Jericho.

Moamen Mazen Sinokrot, General Manager of Pal Garden in Jericho, which produces 600 tons of dates per year, said that he expects significant growth in the coming period that may reach 30% annually, as a result of high demand and high return on investment.

Palestine won first place (for the fourth category) in the Khalifa International Award for Date Palm in its seventh congregation as the best development project in the field of date palm development, in which 34 Arab and foreign countries participated with 137 research. Dr. Nasser Al-Jaghoub, head of the Agricultural Risks and Insurance Fund, and Ahmed Fares, Director of Jericho Directorate at the Ministry of Agriculture, won the award.

The characteristics of the Medjool or Majool palm tree

The origin of this variety is from the Kingdom of Morocco, but it disappeared from there due to agricultural pests that affected it, so its seedlings were transferred to California and then to the Jordan Valley areas in Palestine and Jordan. This variety is characterized by a medium-sized stem, and short fronds of medium bending, and the bases of the fronds are of medium width, starting with a dark green and then yellowing, and showing lines or brown spots in the middle, the number of thorns on a single frond ranges from 30 to 38, although the fruit is considered amongst the soft varieties, other type of dates fruit can be softer than meat in comparison. The fruits of this variety may suffer damage from rain and high humidity, but to a small degree. The date palm yield ranges from 80 - 100 kg per year.

Jordan

In Jordan there are about a quarter of a million trees, and the Jordan Valley region is the most famous for its palm cultivation and some areas of the northeastern desert (Al-Azraq), and Jordan is making great efforts to develop this cultivation appropriate to the nature of a large part of its lands. Where agricultural reserves for this purpose were being established, as the United Arab Emirates supplied the Kingdom with fifty thousand seedlings of tissues originating from different varieties to study their suitability for agriculture, they included Barhi, Maktoumi, Khalas, Sandy Gish, Khadrawi, Razeer, Zuhdi, Namishi. As for the interest in Medjool dates, it began in Jordan some twenty-five years ago.

Dates are the future sustenance

Engineer Muhammad Batayneh, General Manager of AgriJordan (which grows approximately 4,500 trees), stated that the date palm is the future cultivar, due to the uniqueness of this tree in its ability to purify the water it absorbs from the soil so that the plant does not secret any heavy metals or unwanted elements to the fruit. Because normally, palm trees are irrigated with recycled sewage water, which is a source for many palm farms due to the severe water shortage in the area. As a result to the unique quality of the fibers of the long stem of the palm, it purifies the water as a natural water filter. Batayneh, who is proud of the Jordan Valley dates, especially Medjool dates which are among the best in the world, carries on saying that the future of fruit and vegetables cultivation is endangered because of clean water shortage. However, palm cultivation remains feasible and profitable, and thus the cost of repeated water for irrigation purposes can be borne."

Melita Delos Reyes began her career early, as she worked as a clerk for a big real estate company in Manila, Philippines, but Milet’s ambition pushed her to leave her job to pursue a Degree in Business Administration at Philippine Christian University in 1996.

After graduation Milet worked in the field of Marketing and Sales in several companies. In 2006, she decided to travel to Dubai to work for Alpha UK Training. She worked mainly in the Admin and Operations Department and proactively supported the Marketing and Sales Department. She was in charge of coordinating training logistics and documentation, database management, supplier management, admin tasks and safekeeping of office documents, accounts, and liaising with coaches and various speakers around the world.

 

The Swiss-Arab Entrepreneur Platform: The massive spread of social media platforms put entrepreneurs in front of an opportunity to choose the best way to market their products through it, but the multi-channel marketing process is very expensive. In your opinion, is working on all platforms the best option, or choosing one channel?

Melita: Entrepreneurs leverage on the impact of Social Media to their business. A robust social media marketing strategy is crucial to drive traffic to your website, build brand awareness and community. While it’s good to increase visibility on different social media platforms, you have to consider what kind of products or services you’re offering and where your target market usually hangs out. Example, if you are an Ecommerce Business, the best way is to be visible on Facebook and consider FB ads.

If you’re into coaching or consulting business, Linkedin is the best platform to boost your online presence and build your brand. Linkedin is the best social selling platform for B2B and B2C companies. Content Marketing Institute found that 63% of marketers rated LinkedIn as the most effective B2B social media platform.

According to Sprout Social “With the exponentially increasing popularity of digital media channels, traditional lead generation is becoming a thing of the past—creating more opportunity for B2B and B2C businesses to drive leads and increase sales now than ever before.”

Using Linkedin, it is easy target your ideal market and create a lead generation system. professional people, decision makers, entrepreneurs and high level executives.

 

Swiss- Arab Entrepreneur Platform: With your project, you focus on digital marketing on LinkedIn, why did you choose this platform over others? What defines the LinkedIn platform?

Melita:

  • Linkedin has over 600 million + users across the globe.

It is a pool of professional people, decision makers, entrepreneurs, high level executives, influencer and affluent people.

  • Linkedin is well suited for personal branding and creates more opportunity for B2B and B2C business.
  • It is considered the number 1 platform for lead generation. It is built for business networking, a goldmine if utilized properly. :)
  • Linkedin has robust search and targeting features to help you find the right people and businesses.

 

Swiss-Arab Entrepreneur Platform: How Do You Plan On Growing Your Business?

 

Melita: Consistency is the key to grow your business. Need to maximize the use of Social Media especially Linkedin Marketing to grow my business and followers.

I’m planning to add more services to serve my clients such as Email Copywriting or Email Marketing to nurture leads and better serve my clients.

Swiss-Arab Entrepreneur Platform: Can you tell us more about the digital marketing services provided by your (project?) team?

Melita:We are a complete 1 stop Marketing Agency because we have huge network of Marketing Professionals. We can help you stand out from your competitor, get more leads and clients and scale your business fast.

We have Brand Strategists, Graphics designers, Virtual Assistants, Social Media Managers, Facebook Ads Experts, Website Designers, Copywriters etc. 

Our team is passionate in helping entrepreneurs grow their business by crafting a strategy plan that solves business challenges.

 

Swiss-Arab Entrepreneur Platform: What advice can you give to new entrepreneurs to make their personal pages appear better on the LinkedIn platform?

 

Melita: If you’re a startup company or a new entrepreneur, it is best to build your personal branding in Linkedin. In the first few months, you have to build your credibility so that your ideal clients can trust and like you. First step is to optimize your profile so that you will rank higher in search engines and to generate more profile views.

Remember that your profile is your online business card that could be your asset in generating appointments, quality leads and high-ticket clients.

Have clarity on what you offer and think how your service can solve your target market problems.

Second, growing your business in Linkedin must be a priority and not a hobby. Remember that Linkedin is a Social Selling platform so you have to build and nurture relationships.

Let me share my Linkedin growth hacks that could help new or existing entrepreneurs.

The AIM National Startups Pitch Competition is now on virtual platform!

Join the leading virtual pitch competition for the best startups from around the world!
The virtual stage is set to discover successful startups with huge potential to expand and to penetrate the market with full confidence.

 

Annual Investment Meetings (AIM) is the the Platfrom for Start-up companies looking to raise capital, expand into new markets and
forge meaningful business relationships with major investors,business leaders, representatives of international institutions and
government entities. This event is great place to meet like-minded startup founders who you can bounce ideas with,
may be even help each other by sharing insights into each other's business.

 

To be qualified for the AIM Startups Virtual
Pitch Competition, startups must:
• Have less than 50 employees
• Be at least 2-7 years in the business
• Have passed at least one round of funding
• Have an annual revenue of between $50,000 -
$1,000,000
• Match the listed categories

Catagories
• Growth
• Social Impact Category
• Best use of innovation category
• Climate and environmental impact category
• Privacy, data protection and compliance

 

For more info, please visit www.aimcongress.com

 

KEY SECTORS OF STARTUP AT AIM

 

HOW IT WORKS
NATIONAL PITCH COMPETITIONS

Startup Roadshows
The startups will be able to apply for the national pitch competitions through an online portal that will be accessed through www.aimcongress.com.
Startups will be able to access:
• Application: Startups would present and create a
profile about themselves, their businesses and their
size.
• Questionnaire: Startups would identify whether they are eligible to participate in this competition.
• Elevator Pitch upload section: Startups will upload a short elevator pitch to be evaluated by the national judging committee.
• Networking portal: Startups will be able to network with each other, the committee and other parties.
• AIM Startup Pitch Competition Application: For startups which were not able to join the national competitions but would still like to join AIM Startup

 

AIM Digital 2020 Features

With a spotlight on AIM's six pillars - Foreign Direct Investment, Foreign Portfolio Investment, Small and Medium-sized Enterprises, Startups, Future Cities, and One Belt, One Road, AIM Digital 2020 will showcase different features in a secured virtual environment for all its participants from more than 140 countries.

 

Be part of AIM Digital 2020!: For more information please contact us: This email address is being protected from spambots. You need JavaScript enabled to view it.

 

 

 

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International Compliance Association (ICA), the leading professional body for the global regulatory and financial crime compliance community, announces it has partnered with the European Business Association (EBA) to offer its qualifications to compliance and business professionals from all backgrounds and sectors in Ukraine.

ICA will be offering its certificates in anti-bribery and corruption, regulatory and business compliance, customer due diligence and diploma in governance, risk and compliance in partnership with EBA. The partnership is in line with both associations’ ongoing missions to help organisations conduct business in the right way and grow through the adoption of internationally recognised best practice. This new initiative also aims to empower and enable the business community in Ukraine to upskill its employees and safeguard its business from criminal, financial and reputational risk.

The global economy loses $3.6 trillion to corruption each year, having a devastating impact on business and society. In Ukraine corruption is estimated at 2 percent of the country’s GDP, which equates to $2.6 billion, according to last year’s figures. This figure is even higher when lost investment, tax payments, and other revenue-raising opportunities are considered.

ICA has a long history of providing international certifications that combine global best practice with regional insight and delivering training and education in an engaging and accessible way. The focus is always on real-world application of knowledge so that individuals can perform better in their roles.

Helen Langton, CEO, ICA, commented: “I am excited about the opportunity to bring the breadth and depth of ICA’s international experience to Ukraine and work closely with EBA to provide best-in-class training and qualifications to their members. ICA qualifications are designed to equip today’s regulatory and financial crime compliance professionals with the skills they need to manage and mitigate risk in all its forms which in turn contributes to business growth and helps drive Ukraine’s economy forward.

 

Anna Derevyanko, Executive Director, EBA, added: “The Association unites more than 1,100 businesses. Every day we work together with international partners, Ukrainian state officials and institutions to create a stable and reliable business climate in the country and strive to reach new goals to make the voice of modern business in the country stronger. We have a wonderful and professional team – in Kyiv, Lviv, Odesa, Dnipro and Kharkiv – to give our members the highest level of advocacy, besides, developing educational programs and CSR projects, where big businesses share their experience with small ones. But there is always a room for change and qualitative transformations and this joint qualification is our next ambitious goal to help drive Ukrainian business forward.”

– Ends –

 

About the European Business Association

The European Business Association (EBA) was established in 1999 with the support of the European Commission, and acts as a platform in which members can discuss and find solutions to common problems affecting business in Ukraine. The EBA members come from 59 countries and 97 sectors of activity and together create about 2 million jobs. Today the Association is not about only large companies, but also represents medium-sized businesses. Every year, the business community brings around 400 problems or initiatives to the government and more than 60 percent of those problems are successfully resolved.

For more information visit: https://eba.com.ua/en/

 

For any media inquiries or interview requests, contact:

Oksana Myronko

Head of Communications

European Business Association

T.: +38 063 63 86 871

E: This email address is being protected from spambots. You need JavaScript enabled to view it.

 

About the International Compliance Association

The International Compliance Association (ICA) is the leading professional body for the global regulatory and financial crime compliance community. It has enhanced the knowledge, skills and behaviour of over 142,000 professionals in 153 countries either through their internationally recognised portfolio of professional qualifications (awarded in association with Alliance Manchester Business School, the University of Manchester) or through accredited in-company training.

For more information visit: www.int-comp.org

For any media inquiries or interview requests, contact:

Slavka Atanasova

Content Marketing Manager

International Compliance Association

T: + 44 (0)121 362 7747 (2306)

M: +44 7561 525126

E: This email address is being protected from spambots. You need JavaScript enabled to view it.

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